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Wizards of Ecom

Jun 28, 2021

Let’s face it, campaigns and launches are quite big to handle on our own especially when we don’t have a wide network. We definitely need a hand in promoting and getting our products reach more. That’s when influencer marketing comes in.

In Today’s episode, we are joined by Dan Fernandez of Tomoson- an influencer marketing platform to share with us everything we need to learn in engaging influencers in boosting Amazon sales.

In This Episode:
[00:28] Welcoming Dan Fernandez on the show
[02:11] What is Tomoson and what does it do?
[04:50] step by step walkthrough on how Tomoson works
[12:45] User/Influencers Data
[15:05] How to tell which influencers are perfect for your campaigns.
[18:45] 10% ratio doesn’t work for everyone. Here’s why.
[19:50] How influencers can apply for a campaign under Tomoson
[28:50] Giving influencers the direction.
[34:25] Working with mommy influencers/bloggers works most of the time.
[36:40] Hate Content Less means
[42:15] How do you cope and deal with it?

Guest Links and References:

Book References:
The Lean Start-up By Eric Ries
The Four Hour Workweek By Timothy Ferris
Links and References:
Wizards of Amazon:
Wizards of Amazon Courses 
Wizards of Amazon Meetup:
Wizards of Amazon on Facebook:
Wizards of Amazon on Instagram:
Wizards of Amazon on LinkedIn: