Jan 30, 2023
We rarely see businesses that can focus and be successful on 2 or more platforms. Let alone managed solely by its owner. This husband and wife team of entrepreneurs have created a small business that has been thriving in both Amazon and Shopify. Started as a wholesaler, opened a physical store, created high end baby products that are really impeccable craftsmanship and details, the duo is just amazing. How do they manage the business and their family altogether?
I asked her questions that I know most of you would need to know the answers to. So chime in and be inspired.
In This Episode:
[00:31] Welcoming Alejandra James of Ali + Oli.
[01:29] Shopify or Amazon?
[01:50] Ali + Oli history
[04:15] How do you convince or market your product to people?
[06:00] Dealing with retailers.
[07:00] Starting e-com at 2007
[08:35] Deciding opening a store.
[12:00] Amazon and Shopify go together?
[14:15] Launching in Shopify; step by step guide.
[16:20] Posting daily on Amazon.
[18:44] Competition.
[196:46] Buy with Prime.
[23:00] Working hours as sole manager of the company.
[26:05] How the pandemic affected the store.
[29:30] Pricing
[32:35] Managing a successful business while being full time with
the children.
[35:00] Advice for new brand owners.
Guest Links and References:
Website: https://www.aliandoli.com/
Instagram: https://www.instagram.com/ali.and.oli/
LinkedIn: https://www.linkedin.com/in/alejandra-james-46407250/
Book Reference:
Cien Años de Soledad by Gabriel Garcia Marquez
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/